"Knowledge becomes power only when we put it into use."

 

20 years in the consumer packaged goods industry, mostly with Procter & Gamble, Inc., ranging from sales management, people development, to Data Analysis/Category Management.
  • Developed integrated scorecards, reports and data tools that allowed quick access to data, saved man-hours, increased data usage, and allowed for standard views of data in Canada.
  • Led, developed & deployed training programs for Canada, including data colleges, onboard data training, how to sell using data, and many other data topics.
  • Completed in-depth data analysis (including Market analysis, consumer demographics & behaviors, Private Label studies, shoppers research studies, HABA studies, Salted Snack aisle study) for Canadian organizations behind some key business issues.
  • Completed in-depth data analysis behind many large new initiatives entering into the Canadian marketplace. Some key initiatives included Pringles, Bounty, Tampax, Always, Pampers, Sunny Delight and Pantene.

 

17 years in the consumer packaged goods industry, ranging from customer service to retail sales to account management.
  • Successfully grew all business, with all customers, across all businesses handled at Procter & Gamble & Nestle Canada.
  • Developed solid working relationships with all customers managed.
  • Continually uses in-depth analysis to support company initiatives, while supporting retailer requests (S-COP).

 

 

 

18 years of combined experience in the technology and consumer packaged goods industry, varying from retail and account management, category management to Western Sales Management.
  • 3+ years working in the Data Analysis/Category Management at Procter & Gamble and Nestle Canada.
  • Recently led positive growth in competitive categories such as Frozen Entrees (Stouffers), Confectionery (Kit Kat, Aero, Turtles, etc) and Salty Snacks (Lays, Doritos, Tostitos).

 

 

 

 

 



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